Renascent

Renascent is a not‑for‑profit addiction treatment centre that offers evidence‑based programs grounded in the 12‑step model of recovery. Its team provides a supportive environment that combines education about addiction with group discussion, family and individual counselling, cognitive‑behavioural therapy, relapse‑prevention strategies and other evidence‑based interventions.

The ROC Media team refreshed Renascent’s website and digital marketing to better connect people with lifesaving services and inspire hope.

Website Development & Content Integration

ROC Media redesigned the Renascent website to make it easier for people seeking help to find information and support.

The new site features a clear navigation structure and simplified page layouts that highlight treatment programs, family services and alumni resources. Donation and corporate partnership sections were given prominent placement to encourage community support, and success stories were added to communicate hope. In addition to fresh photography and human‑centred copy, the site is fully responsive, WCAG‑compliant and integrates live chat, calendar booking, secure donations and accessibility tools so that visitors on any device can connect with Renascent quickly. Behind the scenes, a WordPress CMS, CRM integration and robust hosting ensure the site is easy to manage and search‑engine friendly. Ongoing content creation and technical SEO help Renascent attract new audiences and continue ranking for recovery‑focused searches.

Paid Ads

To build awareness and drive leads across the Greater Toronto Area, ROC Media developed a multi‑channel advertising campaign that echoed Renascent’s compassionate brand voice.

Digital placements on Meta and TikTok used heartfelt video and carousel ads with messages like “Recovery is possible” and “Join over 50,000 people we’ve helped” to reach loved ones of various ages. Spotify audio ads and radio spots reinforced these themes on‑the‑go, while targeted out‑of‑home displays and direct mail ensured older audiences received supportive messaging at home. All creative directed audiences to the new website and emphasized that Renascent offers hope, practical support and a community committed to recovery.

By combining digital, audio and offline media under a unified message, the campaign raised awareness of Renascent’s mission and helped more people take the first step toward a healthier future.

More Projects

BrandingContent CreationCreative ProductionEmail MarketingLead GenerationLocal GTALogo DevelopmentOrganic SocialPaid Ad CreativePaid MediaPrintSocial CreativeStrategyWeb ManagementWebsite

New Horizons – Interlude

Creative ProductionLocal GTAPaid Ad CreativePaid MediaSEOWeb ManagementWebsite

Renascent

Content CreationEmail MarketingEthnic MediaLocal HamiltonOut-of-Home AdvertisingPaid Ad CreativePaid MediaSales Office SignageSocial CreativeWeb ManagementWebsite

Slate Corktown

BrandingLogo DevelopmentNational Coast to CoastPaid MediaPrintSEOSocial CreativeSocial MediaStrategyVideo Editing

Maple Reinders

Drone FootageLocal TorontoPaid MediaPhotographyVideo EditingVideography

Canary District

Creative ProductionLocal BurlingtonPaid Ad CreativePaid MediaSEOVideo EditingWeb Management

ADI Developments

Email MarketingPaid Ad CreativePaid MediaSEOSocial Creative

Countrywide Homes

Email MarketingPaid MediaSEOWeb Management

Olive & Fig

Drone FootageOrganic SocialPaid MediaVideography

Canderel

Marta S

Realtor

ROC media has been wonderful to work with. They delivered superior quality content and are always easy to reach. It has been a true pleasure to work with all the staff as they are all friendly, prompt and professional.

Sue L

DigiNotice

ROC Media’s top-notch team takes a major burden off the marketing shoulders of any busy entrepreneur. Having a team behind me that took the time to really delve in and learn my niche market makes a big difference, and Jeremy’s own personal experience as a business owner really resonates; he “gets it”!

Andrew K

Brown and Keyes

ROC Media is a great company and pays attention to detail. They have help build our business on the social media side and have definitely increased our web presence. Their entire team is very engaged and focused on our overall success. We highly recommend their services!

Sarah F

Working with ROC Media for over 5 years has been an excellent experience overall. Their team is highly knowledgeable, demonstrating a keen understanding of the ever-evolving landscape of digital marketing and management. Roc Media Inc has an innovative approach and employs cutting-edge strategies, ensuring that our online platforms are not only current but also ahead of the curve. Communication with their team has consistently been seamless and efficient. They are responsive to our inquiries, address concerns promptly, and always go the extra mile to ensure our satisfaction. I highly recommend Roc Media to any business seeking a top-tier digital management supplier. Kudos to the team for their exceptional service and ongoing commitment to our success!

Tara G

Zibi Canada

ROC Media has proven to be an agile and innovative digital media partner, bringing valuable subject matter expertise to this evolving landscape. Their reporting is transparent, current, and is clear. It’s a pleasure to work with the ROC team who consistently go above and beyond to support meeting our digital objectives. We look forward to our continued partnership with ROC Media.

Christopher H

Branthaven

The entire team at ROC Media is always on point! Quick to respond, extremely willing to jump on problems and bring solutions, and most of all deliver big results. Thanks ROC Media!

Erin N

Mattamy Homes

Working with ROC Media has been great! Media plans have always been very thoughtful and well executed. The team is very responsive, easy to work with and consistently adapting to our business needs.

Daniela T

ROC Media has been a great partner as we look to evolve our digital marketing efforts. Their team is knowledgeable and resourceful, and they’ve helped stay on track and successful to meet our campaign goals. They approach each project with research, strategy and creativity, ensuring they understand the brand and organizational goals and can offer solutions to challenges and roadblocks. We look forward to continuing to grow our relationship with the team.

Marissa G

Craftsman, Stanley Black & Decker Canada

Working with ROC Media Inc, has ensured that every aspect of our marketing campaigns are strategically aligned with our business goals and objectives. They truly are committed to delivering exceptional results and feel like an extension of our own team. Their weekly reporting keeps us informed of progress and allows us to make informed decisions. The insights provided are not only comprehensive but also actionable enabling us to refine our strategies for even greater success. Their Account Team is a pleasure to work with. They are thorough and insightful, and always ensure that they are providing guidance and helping us to navigate complex decisions with confidence. They have consistently gone above and beyond to meet our needs and guide us through complex processes.

Andrea S

Dream

ROC Media is not an outside consultant but becomes part of your internal team. They work hard to ensure their campaigns are generating best results and then give you very comprehensive reports that are used to shape future campaigns. Thanks ROC Media!

Matt M

Stanley, Dewalt, Black & Decker Canada

ROC Media has been a trusted partner of ours for many years. Their thoughtful planning and execution of our National marketing campaigns combines the information we provide, with years of experience and learning from past campaigns, to find the right audience and continually improve KPIs. Additionally, they are a fantastic group of people to work with and truly feel like an extension of our internal team.

Renascent